Gospel Songstress Yolanda Adams To Launch Signature Collection of Bath and Body Products, Simply Yolanda
Media are invited to attend the official launch and exclusive media preview of Simply Yolanda™, a line of signature bath and body products, inspired by multifaceted singer and celebrated morning radio host Yolanda Adams.
Join Yolanda Adams for an exclusive first look at her signature skincare collection, during an intimate preview experience. Following the launch presentation, media are invited to indulge in a spa-like experience, featuring product demonstrations and relaxing massages from expert massage therapists using Simply Yolanda products.
WHO: Grammy award-winning artist and morning radio host Yolanda Adams will officially launch Simply Yolanda, a collection of bath and body products derived from rare moisturizing oils and natural high-quality ingredients.
WHAT: Official launch event and media preview of Simply Yolanda, a bath and body line by Yolanda Adams, to nurture, protect and improve the texture of skin. Known for inspiring millions through her music, including U.S. First Lady Michelle Obama, Adams is now extending her personal brand to promote the importance of skincare through a luxurious collection of fine oils, creams and body washes. Infused with moisturizing agents, the skincare line will feature products to uplift, rejuvenate and improve the appearance of skin.
WHEN: Tuesday, April 30, 2013
12 p.m. to 1 p.m.- Product presentation
1 p.m. to 2 p.m.- Media Interviews
WHERE: The Marque, 798 Sorella Court, Houston, TX 77024
Interview Opportunities: Yolanda Adams will be available to share her inspiration for the line immediately following the launch presentation. Product specialists will also be available for interviews. All interviews will be coordinated and booked from media confirmations. Official press materials and selected products from the launch collection will be distributed at the event.